Storefront
by Automattic
The official free WooCommerce theme. Built by the same team, optimized for WooCommerce stores.
- Lighthouse
- 95 / 100 Tested June 1, 2026
- Accessibility
- WCAG AA
- Last release
- March 12, 2026 v4.6.4
- WP.org rating
- 4.5
Storefront is the official free WordPress theme purpose-built for WooCommerce. Maintained by the WooCommerce core team at Automattic. Clean default styling, well-tested compatibility, no opinionated design choices that fight WooCommerce's own block patterns. The safe default for a WooCommerce store that wants to ship fast.
Pros
- Maintained by the same team that builds WooCommerce
- Excellent default Lighthouse performance, sub-200KB CSS
- Free, GPL, no upsell flow
- Predictable behavior on every WooCommerce template (no theme-vs-plugin layout fights)
Cons
- Visual design is intentionally plain; you'll style it yourself
- Limited customization options compared to feature-rich themes like Astra or Kadence
Pick Storefront for a WooCommerce store where you want guaranteed compatibility, fast performance, and time-to-launch over visual ambition. The safe default for any WC store that does not have a specific design vision.
Avoid if you want a design that comes with strong visual opinions out of the box, or if you need a builder-grade theme for non-commerce content (Storefront is laser-focused on the commerce flow).
Frequently asked questions
- Is Storefront free?
- Yes. Storefront is GPL, free, and maintained by the WooCommerce core team at Automattic. There is no Pro tier; what you see is what you get.
- Should I use Storefront or Astra for WooCommerce?
- Storefront for guaranteed compatibility and the fastest time-to-launch with minimal design opinions. Astra for richer visual customization and broader builder integration. Both are excellent for WooCommerce; the call is whether you want a clean canvas or a feature-rich starting point.
- Does Storefront work with page builders?
- Yes, with most major builders (Elementor, Beaver Builder, Gutenberg). Storefront's restrained styling means there's less friction when a builder takes over page templates.
- Is Storefront a block theme?
- No. Storefront is a classic theme and uses the WordPress Customizer. Automattic has not announced a block-theme successor. For a block-first WooCommerce experience, pair WooCommerce with Twenty Twenty-Five or Spectra One instead.
Recent releases
- v4.6.4 March 12, 2026
WooCommerce 9.0 compatibility, accessibility fixes
- v4.6.3 January 18, 2026
Patch release
- v4.6.2 November 22, 2025
Block checkout layout fix
- v4.6.1 September 8, 2025
Maintenance release
- v4.6.0 June 15, 2025
Refreshed default color palette
| Product | Type | Price | Lighthouse |
|---|---|---|---|
| | Classic | Free | 95 |
| | Classic | Free, Pro from $47 | 92 |
-
Kadence
Block-aware classic theme with deep customizer controls. Fast, builder-agnostic, popular with agencies.
-
GeneratePress
Lightweight classic theme prized by developers. Tiny core, GPL, sustained 12-year vendor history.
-
Twenty Twenty-Five
The 2026 default theme. Block-first, full-site-editing, minimal opinions, maintained by WordPress core.
-
Avada
The all-time best-selling ThemeForest theme. Proprietary Avada Builder, 100+ prebuilt sites, one-time price.
Performance testing
Tested on Kinsta Starter (Google Cloud C3D, Iowa). Configuration: Storefront + WooCommerce active, sample shop with 24 products, mobile, 4G simulated, cold cache. 5 runs, median reported. Raw Lighthouse JSON downloadable on request.
Data freshness
Last release tracked March 12, 2026. Release history maintained from the vendor's changelog. Vendor activity refreshed on every build.